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Share of adults who have a Netflix subscription in the U.S. 2018
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Share of adults who have a Netflix subscription in the U.S. 2018
Share of adults with a Netflix subscription in the United States as of December 2018
by Amy Watson,
last edited
Dec 11, 2018
The statistic shows the share of adults who have a Netflix subscription in the United States as of December 2018. During the survey, 60 percent of respondents stated that they or someone in their household had a current Netflix subscription, and 25 percent had never subscribed.
Share of adults with a Netflix subscription in the United States as of December 2018
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Description
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by Amy Watson,
last edited
Dec 11, 2018
The statistic shows the share of adults who have a Netflix subscription in the United States as of December 2018. During the survey, 60 percent of respondents stated that they or someone in their household had a current Netflix subscription, and 25 percent had never subscribed.
- Show sources information
- Show publisher information
- Release date
- December 2018
- Region
- United States
- Survey time period
- November 29 to December 2, 2018
- Number of respondents
- 2,202 respondents
- Age group
- 18 years and older
- Method of interview
- Online survey
- Supplementary notes
- Question: 'Do you, or anyone in your household, subscribe to Netflix?'
Source
- Show sources information
- Show publisher information
- Release date
- December 2018
More information
- Region
- United States
- Survey time period
- November 29 to December 2, 2018
- Number of respondents
- 2,202 respondents
- Age group
- 18 years and older
- Method of interview
- Online survey
- Supplementary notes
- Question: 'Do you, or anyone in your household, subscribe to Netflix?'
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Statistics on "Netflix"
- Global overview
The most important statistics
- Netflix's annual revenue from 2002 to 2018 (in million U.S. dollars)Netflix's annual revenue 2002-2018
- Netflix's net income from 2000 to 2018 (in million U.S. dollars)Netflix: net income 2000-2018
- Revenue generated by Netflix from 1st quarter 2011 to 3rd quarter 2019 (in million U.S. dollars)Netflix's revenue Q1 2011-Q3 2019
- Net income generated by Netflix from 1st quarter 2011 to 3rd quarter 2019 (in million U.S. dollars)Netflix's net income Q1 2011-Q3 2019
- Netflix`s average revenue per streaming customer worldwide from 3rd quarter 2012 to 3rd quarter 2017Netflix ARPU worldwide 2012-2017
- Netflix's average programming costs per streaming customer worldwide from 3rd quarter 2012 to 3rd quarter 2017Netflix's programming costs per streaming customer worldwide 2012-2017
- Number of Netflix subscribers worldwide in selected countries in 2023 (in millions)Number of Netflix subscribers 2023, by country
- Number of Netflix subscribers worldwide from 2017 to 2023, by region (in millions)Netflix: number of subscribers 2017, by region
- Benchmark
The most important statistics
- Annual revenue of global publicly traded internet companies from 2014 to 2018 (in billion U.S. dollars)Revenue of global public internet companies 2014-2018
- Market capitalization of the largest internet companies worldwide as of June 2019 (in billion U.S. dollars)Market value of the largest internet companies worldwide 2019
- Year-over-year revenue growth of selected tech companies in 2018Revenue growth of leading tech companies 2018
- Annual programming spend of selected TV companies worldwide in 2017 (in billion U.S. dollars)Programming expenditure by TV networks worldwide 2017
- Leading non-gaming app publishers in the Google Play Store worldwide in June 2019, by revenue (in million U.S. dollars)Leading non-gaming Android app publishers worldwide 2019, by revenue
- Leading iPhone apps in the Apple App Store worldwide in June 2019, by revenue (in million U.S. dollars)Leading iPhone apps worldwide 2019, by revenue
- Global video streaming traffic share as of October 2018Video streaming traffic distribution worldwide 2018
- U.S. user data
The most important statistics
- Number of Netflix paying streaming subscribers in the United States from 3rd quarter 2011 to 3rd quarter 2019 (in millions)Number of Netflix paid streaming subscribers in the U.S. 2011-2019
- Number of Netflix paying DVD subscribers in the United States from 3rd quarter 2011 to 3rd quarter 2019 (in millions)Number of Netflix paid DVD subscribers in the U.S. 2011-2019
- Share of adults with a Netflix subscription in the United States as of December 2018Share of adults who have a Netflix subscription in the U.S. 2018
- Share of Netflix subscribers among VoD users in the United States in 2018, by age groupNetflix subscribers among VoD users in the U.S. 2018, by age
- Share of total OTT viewing hours in the United States as of April 2017, by streaming service (in hours)Streaming services share of total OTT viewing in the U.S. 2017
- Share of consumers who subscribe to selected video streaming services in the United States as of September 2017Video streaming service penetration rate in the U.S. 2017
- Share of internet users who used Netflix in the United States in 2018, by ageInternet users who used Netflix in the U.S. 2018, by age
- Most popular video streaming services in the United States as of July 2018, by monthly average users (in millions)Leading U.S. video streaming services 2018, by monthly average users
- Canada overview
The most important statistics
- Most influential brands in Canada in 2018 (index score)Canada's most influential brands 2018
- Number of Netflix users in Canada from 2017 to 2022 (in millions)Number of Netflix users Canada 2017-2022
- Number of Netflix subscribers in Canada from 2017 to 2023 (in millions)Number of Netflix subscribers in Canada 2017-2023
- Penetration rate of Netflix subscribers in Canada from 2012 to 2017, by subscriber's languageCanada Netflix subscriber penetration 2012-2017, by language
- Share of Francophones watching English-language TV and movie content in Canada as of May 2018Francophones watching English online video content via streaming in Canada 2018
- Weekly time spent online among adults in Canada in 2018, by content type (in minutes)Canada weekly online time per content type 2018
- Original content
The most important statistics
- Netflix's content assets worldwide from 2016 to 2018, by type (in billion U.S. dollars)Netflix's content assets 2018, by type
- Video content budget of Netflix worldwide from 2013 to 2019 (in billion U.S. dollars)Netflix global video content budget 2019
- Share of Netflix content available worldwide from 2016 to 2018, by content typeShare of Netflix content available globally by type 2018
- Share of content hours on Netflix in the United States as of October 2018, by production companyContent on Netflix in the U.S. 2018, by production company
- Number of original content titles produced by Netflix worldwide from 2012 to 2018Original content titles on Netflix worldwide 2012-2018
- Number of hours of original content produced by Netflix worldwide from 2012 to 2018 (in hours)Original content hours on Netflix worldwide 2012-2018
- Number of titles available on Netflix in the United States in 2010 and 2018, by content typeNumber of titles available on Netflix in the U.S. 2018, by type
- Share of Netflix original content in the United States as of September 2018, by genreNetflix original content in the U.S. by genre 2018
- User behavior and consumption
The most important statistics
- Share of internet users who use Netflix worldwide as of 2nd quarter 2017, by regionNetflix usage worldwide 2017, by region
- Share of time spent watching Netflix worldwide in 2017, by deviceNetflix content watching worldwide by device 2017
- Share of time spent watching Netflix out of all hours spent watching television in the United States in 2018Share of Netflix time among total TV content viewing in the U.S. 2018
- Share of Millennial viewers who ever co-view video content with others in the United States as of November 2018, by platformCo-viewing video content among Millennial viewers in the U.S. 2018, by platform
- Share of consumers who consider selected video services to be essential in North America as of 2nd half of 2018Video services considered essential by consumers in North America 2018
- Share of Netflix subscribers who would keep Netflix if the price of the service increased in the United States as of December 2018Netflix subscribers who would keep Netflix for a higher monthly fee in the U.S. 2018
- Do you have a favorable or unfavorable view of Netflix?Netflix favorability in the U.S. 2018
- Most indispensable TV networks and video sources according to 16 to 34-year-olds in the United States as of January 2019Must-keep TV and video sources among 16-34 year olds U.S. 2019
- Accolades
The most important statistics
- Number of Academy Awards wins in 2019, by studioAcademy Awards wins in 2019, by studio
- Film studios with the most Academy Award nominations in the United States in 2019Number of nominations per studio for the 2019 Academy Awards
- Number of Academy Award nominations and wins for original content titles for Amazon and Netflix worldwide from 2013 to 2018Original content Oscar nominations/wins for streaming services 2013-2018
- Number of wins per television network for the 2019 Golden Globe AwardsNumber of awards per television network for the 2019 Golden Globes
- Number of Golden Globe nominations and wins for original content titles among selected streaming services worldwide from 2013 to 2018Original content Golden Globe nominations/wins for streaming services 2013-2018
- Number of wins for the Primetime Emmy Awards in the United States in 2018, by networkEmmy Awards: wins by network 2018
- Number of nominations for the Primetime Emmy Awards in the United States in 2019, by studioEmmy Awards: nominations by studio 2019
- Number of nominations and wins for Netflix original programs at the Primetime Emmy Awards from 2013 to 2019Emmy Awards: number of Netflix nominations and wins 2013-2019
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Statistics
- Price consumers are willing to pay for Netflix U.S. 2017
- Price consumers are willing to pay for Netflix U.S. 2017, by age
- Number of Netflix videos per viewer in the U.S. 2012-2013
- Time spent with Netflix in the U.S. Q4 2012-Q4 2013
- Costa Rica: number of Netflix subscribers 2018-2024
- Netflix: monthly number of viewed videos 2012-2013
- Millennials: Netflix usage in the past month by region 2017
- Netflix viewers in the U.S. 2019-2023
- Devices Netflix subscribers used for streaming in the U.S. in 2012 and 2013
- Netflix signups in South Africa in 2017, by device
- Primary devices linked to Netflix accounts worldwide 2015
- Media perception of Netflix in the Netherlands 2018, by characteristic
- Netflix signups worldwide by device 2017
- Monthly coverage rate of Netflix in France 2017-2018
- Weekly Netflix viewers in the United Kingdom (UK) 2017-2018, by age
- Attitudes to AI recommendations on streaming services U.S. 2018
- MAU in streaming market in India in 2018 by company
- Expenditure of affluent Americans on collectibles 2016
Statistics on "Netflix - Global overview"
- Netflix's annual revenue 2002-2018
- Netflix: net income 2000-2018
- Netflix's revenue Q1 2011-Q3 2019
- Netflix's net income Q1 2011-Q3 2019
- Netflix ARPU worldwide 2012-2017
- Netflix's programming costs per streaming customer worldwide 2012-2017
- Number of Netflix subscribers 2023, by country
- Netflix: number of subscribers 2017, by region
- Number of Netflix paid subscribers 2011-2018, by type
- Number of Netflix paid streaming subscribers worldwide 2011-2019
- Paid net subscriber additions of Netflix worldwide 2014-2018
- Netflix's streaming content obligations 2010-2018, by type
- Leading Netflix market worldwide 2018
- Netflix: employee count 2018
- Netflix: gender distribution of employees Q3 2019
- Netflix: ethnicity distribution of employees Q3 2019
Statistics on "Netflix - Benchmark"
- Revenue of global public internet companies 2014-2018
- Market value of the largest internet companies worldwide 2019
- Revenue growth of leading tech companies 2018
- Programming expenditure by TV networks worldwide 2017
- Leading non-gaming Android app publishers worldwide 2019, by revenue
- Leading iPhone apps worldwide 2019, by revenue
- Video streaming traffic distribution worldwide 2018
Statistics on "Netflix - U.S. user data"
- Number of Netflix paid streaming subscribers in the U.S. 2011-2019
- Number of Netflix paid DVD subscribers in the U.S. 2011-2019
- Share of adults who have a Netflix subscription in the U.S. 2018
- Netflix subscribers among VoD users in the U.S. 2018, by age
- Streaming services share of total OTT viewing in the U.S. 2017
- Video streaming service penetration rate in the U.S. 2017
- Internet users who used Netflix in the U.S. 2018, by age
- Leading U.S. video streaming services 2018, by monthly average users
- Leading U.S. video streaming services 2018, by sessions per user per month
- Leading U.S. video streaming services 2018, by mobile only users
Statistics on "Netflix - Canada overview"
- Canada's most influential brands 2018
- Number of Netflix users Canada 2017-2022
- Number of Netflix subscribers in Canada 2017-2023
- Canada Netflix subscriber penetration 2012-2017, by language
- Francophones watching English online video content via streaming in Canada 2018
- Canada weekly online time per content type 2018
Statistics on "Netflix - Original content"
- Netflix's content assets 2018, by type
- Netflix global video content budget 2019
- Share of Netflix content available globally by type 2018
- Content on Netflix in the U.S. 2018, by production company
- Original content titles on Netflix worldwide 2012-2018
- Original content hours on Netflix worldwide 2012-2018
- Number of titles available on Netflix in the U.S. 2018, by type
- Netflix original content in the U.S. by genre 2018
- Share of Netflix viewers who have watched selected shows 2018
- Most enjoyable content on Netflix in the U.S. 2017
- Most in-demand digital original shows in the U.S. 2019
- Public opinion on Netflix original programming 2014-2018
- Importance of original content to Netflix users in the U.S. 2018
Statistics on "Netflix - User behavior and consumption"
- Netflix usage worldwide 2017, by region
- Netflix content watching worldwide by device 2017
- Share of Netflix time among total TV content viewing in the U.S. 2018
- Co-viewing video content among Millennial viewers in the U.S. 2018, by platform
- Video services considered essential by consumers in North America 2018
- Netflix subscribers who would keep Netflix for a higher monthly fee in the U.S. 2018
- Netflix favorability in the U.S. 2018
- Must-keep TV and video sources among 16-34 year olds U.S. 2019
- Favorite TV networks among consumers in the U.S. 2018
Statistics on "Netflix - Accolades"
- Academy Awards wins in 2019, by studio
- Number of nominations per studio for the 2019 Academy Awards
- Original content Oscar nominations/wins for streaming services 2013-2018
- Number of awards per television network for the 2019 Golden Globes
- Original content Golden Globe nominations/wins for streaming services 2013-2018
- Emmy Awards: wins by network 2018
- Emmy Awards: nominations by studio 2019
- Emmy Awards: number of Netflix nominations and wins 2013-2019
- Original content Emmy nominations/wins for streaming services 2015-2019
Further related statistics
- Price consumers are willing to pay for Netflix U.S. 2017
- Price consumers are willing to pay for Netflix U.S. 2017, by age
- Number of Netflix videos per viewer in the U.S. 2012-2013
- Time spent with Netflix in the U.S. Q4 2012-Q4 2013
- Costa Rica: number of Netflix subscribers 2018-2024
- Netflix: monthly number of viewed videos 2012-2013
- Millennials: Netflix usage in the past month by region 2017
- Netflix viewers in the U.S. 2019-2023
- Devices Netflix subscribers used for streaming in the U.S. in 2012 and 2013
- Netflix signups in South Africa in 2017, by device
- Primary devices linked to Netflix accounts worldwide 2015
- Media perception of Netflix in the Netherlands 2018, by characteristic
- Netflix signups worldwide by device 2017
- Monthly coverage rate of Netflix in France 2017-2018
- Weekly Netflix viewers in the United Kingdom (UK) 2017-2018, by age
- Attitudes to AI recommendations on streaming services U.S. 2018
- MAU in streaming market in India in 2018 by company
- Expenditure of affluent Americans on collectibles 2016
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