This statistic shows the results of a survey on the impact of Brexit on the way organizations approached marketing under the General Data Protection Regulation (GDPR) in the United Kingdom (UK) in 2017. During the survey, the majority of both company and agency respondents reported that they believed Brexit had no impact on their compliance with data protection regulations, at 54 percent and 52 percent respectively.
Is Brexit having an impact on the way your organization is (or your clients are) approaching the General Data Protection Regulation (GDPR)?
* Most recent survey period from February to March 2017.
** n (company respondents) = 551; n (agency respondents) = 202
*** Respondents included both companies or in-house marketers and supply-side respondents, including agencies, consultants and vendors.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Econsultancy, & Adestra. (April 12, 2017). Is Brexit having an impact on the way your organization is (or your clients are) approaching the General Data Protection Regulation (GDPR)? [Graph]. In Statista. Retrieved November 10, 2024, from https://www.statista.com/statistics/710381/email-marketing-brexit-impact-on-approaching-gdrp/
Econsultancy, und Adestra. "Is Brexit having an impact on the way your organization is (or your clients are) approaching the General Data Protection Regulation (GDPR)?." Chart. April 12, 2017. Statista. Accessed November 10, 2024. https://www.statista.com/statistics/710381/email-marketing-brexit-impact-on-approaching-gdrp/
Econsultancy, Adestra. (2017). Is Brexit having an impact on the way your organization is (or your clients are) approaching the General Data Protection Regulation (GDPR)?. Statista. Statista Inc.. Accessed: November 10, 2024. https://www.statista.com/statistics/710381/email-marketing-brexit-impact-on-approaching-gdrp/
Econsultancy, and Adestra. "Is Brexit Having An Impact on The Way Your Organization Is (or Your Clients Are) Approaching The General Data Protection Regulation (Gdpr)?." Statista, Statista Inc., 12 Apr 2017, https://www.statista.com/statistics/710381/email-marketing-brexit-impact-on-approaching-gdrp/
Econsultancy & Adestra, Is Brexit having an impact on the way your organization is (or your clients are) approaching the General Data Protection Regulation (GDPR)? Statista, https://www.statista.com/statistics/710381/email-marketing-brexit-impact-on-approaching-gdrp/ (last visited November 10, 2024)
Is Brexit having an impact on the way your organization is (or your clients are) approaching the General Data Protection Regulation (GDPR)? [Graph], Econsultancy, & Adestra, April 12, 2017. [Online]. Available: https://www.statista.com/statistics/710381/email-marketing-brexit-impact-on-approaching-gdrp/