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Promotional product popularity in Madrid (Spain) 2016, by type

This statistic shows the results of a survey on the popularity of certain types of promotional products, i.e. products that carry a logo or message from an advertiser, in Madrid (Spain) in 2016. It was found that shirts and writing instruments were the most popular, with 44 percent and 40 percent of respondents rating these types of items as ones they had received in the past year. Other highly-rated items included USB drives/flash drives, bags and calendars.

Popularity of selected types of promotional products in Madrid (Spain) in 2016

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Release date

January 2016



Survey time period


Method of interview

Face-to-face interview, online survey

Supplementary notes

Respondents were asked to rate up to three promotional items they had received in the last 12 months.
The source does not specify the number of respondents.

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