KPIs used to evaluate the value of data integration in Europe 2017

This statistic shows the results of a survey on the most common key performance indicators (KPIs) used in organizations to evaluate the value of data integration in Europe as of January 2017. It was found that data growing markets measured primarily by increase in conversions and reduction in cost-per-conversion at 35 percent each.

How often are these KPIs used in your organization to evaluate the value of data integration?

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

$39 $59 per month *
in the first 12 months
33% Discount until June 30th
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$468 / Year
$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in
Sources

Release date

May 2017

Region

Europe

Survey time period

November 2016 to January 2017

Number of respondents

616 respondents

Special properties

digital marketing professionals

Method of interview

Online survey

Supplementary notes

The countries included are: the UK, France, Germany, Spain, Italy, Poland and Denmark.

Statista Accounts: Access All Statistics. Starting from $468 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Single Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract; Prices do not include sales tax.

Statistics on "Digital marketing in the United Kingdom (UK)"

Statista Accounts: Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.