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Italy: reasons to purchase food products online of 2016

Published by Statista Research Department, Apr 19, 2016
This statistic illustrates the leading reasons why individuals prefer purchasing food products online in Italy as of the year 2016, broken down by type of reason. As of the survey period, 31 percent of the respondents admitted to prefer purchasing food items online because of reasons related to comfort and speed, while only 13 percent of the respondents bought food products online in order to get high quality food products.

How often do you happen to purchase food products online?

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Release date

April 2016

Region

Italy

Survey time period

2016

Supplementary notes

The original survey question was phrased by the source as follows: "Per lei. l'acquisto di beni alimentari online é soprattutto..".

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