In 2018, print magazines were the most used media as a source of information when purchasing home entertainment and IT products. Nearly 25 percent of respondents consumed print magazines, and 15 percent social media to gather ideas and tips of different products. For Finns, radio was the least used medium to collect information about home entertainment and IT products or services.
Which media do you use as information sources when buying home entertainment and IT products or services?
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FPPA. (April 1, 2018). Which media do you use as information sources when buying home entertainment and IT products or services? [Graph]. In Statista. Retrieved March 05, 2021, from https://www.statista.com/statistics/712485/survey-on-media-usage-in-consumer-electronics-purchasing-process-in-finland/
FPPA. "Which media do you use as information sources when buying home entertainment and IT products or services?." Chart. April 1, 2018. Statista. Accessed March 05, 2021. https://www.statista.com/statistics/712485/survey-on-media-usage-in-consumer-electronics-purchasing-process-in-finland/
FPPA. (2018). Which media do you use as information sources when buying home entertainment and IT products or services?. Statista. Statista Inc.. Accessed: March 05, 2021. https://www.statista.com/statistics/712485/survey-on-media-usage-in-consumer-electronics-purchasing-process-in-finland/
FPPA. "Which Media Do You Use as Information Sources When Buying Home Entertainment and It Products or Services?." Statista, Statista Inc., 1 Apr 2018, https://www.statista.com/statistics/712485/survey-on-media-usage-in-consumer-electronics-purchasing-process-in-finland/
FPPA, Which media do you use as information sources when buying home entertainment and IT products or services? Statista, https://www.statista.com/statistics/712485/survey-on-media-usage-in-consumer-electronics-purchasing-process-in-finland/ (last visited March 05, 2021)