Brazil: locations for book purchasing 2011-2015

The graph shows the results of a survey carried out in 2011 and 2015 in Brazil to determine where book buyers had purchased books. In 2015, 44 percent of respondents who bought books stated that they had purchased them in physical bookstores.

Where do you buy books?

Physical bookstores-44%
Newspaper and magazine stands18%19%
Online bookstores-15%
Used bookstores11%8%
Churches or other religious institutions7%9%
Supermarkets or department stores-7%
Book fairs or venues6%6%
On the street, from street vendors6%5%
Other websites-4%
At home or at work, from door-to-door salespeople3%3%
Other locations4%6%
Do not know / No answer-7%
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Release date

August 2016



Survey time period

2011, November 11, 2015 to December 14, 2015

Number of respondents

2,205 (2011); 3,237 (2015)

Age group

5 years and older

Special properties

excluding school or study books

Supplementary notes

* In 2011, the categories "Physical bookstores" and "Online bookstores" were included under the same category, "Bookstores". The option "Bookstores" was chosen by 65 percent of respondents in 2011.
The survey was carried out by means of face-to-face interviews and Computer Assisted Personal Interviewing (CAPI).

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