Exposure to online dating site and app advertising in the UK June 2017, by age group

This statistic illustrates the findings of a survey on the exposure to online dating site and app advertisements exposure in the United Kingdom (UK) in June 2017, by age group. During the survey period, it was found that Match.com ranked first across all age groups. Furthermore, it could be seen that there existed a considerable gap between the leading online sites, Match.com and Eharmony, and the remaining ones.

Share of individuals who were exposed to online dating site and app ads in the United Kingdom (UK) in June 2017, by age group*

18 to 29 years30 to 59 years60 years and older
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Source

Release date

June 2017

Region

United Kingdom

Survey time period

9th to 11th of May 2017

Number of respondents

894 respondents

Age group

18 years and older

Special properties

who know at least one dating app or website by name.

Method of interview

Online survey

Supplementary notes

* This question was phrased by the source as follows:
For which of the following dating websites and apps have you seen advertisements?"

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