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Most popular digital original television shows based on audience demand in the United States in May 2018 (in million average demand expressions)

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Most in-demand digital original shows in the U.S. May 2018 This statistic, based on data provided by Parrot Analytics, shows a ranking of the most popular digital original television shows based on audience demand in the United States from May 1 to May 31, 2018. In the presented period, Netflix's '13 Reasons Why' was the most in-demand digital original show in the United States, with approximately 48.83 million average demand expressions. YouTube Red's 'Cobra Kai' and Hulu's 'The Handmaid's Tale' ranked second and third, with 36.54 million and 26.02 million average demand expressions respectively.
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Title (network)Audience demand in million average demand expressions*
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Title (network)Audience demand in million average demand expressions*
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Exclusive Premium statistic

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  • Detailed source and background information
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Description Source More information
This statistic, based on data provided by Parrot Analytics, shows a ranking of the most popular digital original television shows based on audience demand in the United States from May 1 to May 31, 2018. In the presented period, Netflix's '13 Reasons Why' was the most in-demand digital original show in the United States, with approximately 48.83 million average demand expressions. YouTube Red's 'Cobra Kai' and Hulu's 'The Handmaid's Tale' ranked second and third, with 36.54 million and 26.02 million average demand expressions respectively.
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Release date
June 2018
Region
United States
Survey time period
May 1 to May 31, 2018
Supplementary notes
* Parrot Analytics defines demand expressions as follows: "The total audience demand being expressed for a title, within a market. Audience demand reflects the desire, engagement and viewership, weighted by importance; so a stream/download is a higher expression of demand than a 'like'/comment."

Figures have been rounded.

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