Survey: grocery shopping days of German Lidl customers 2019

This statistic shows the results of a survey of Lidl customers in Germany regarding their grocery shopping days in 2019. That year, roughly 48 percent of consumers who shopped at Lidl six months prior to the survey stated they shopped for groceries on Mondays (store not necessarily Lidl). Among the population, roughly 45.1 percent responded the same way. The base for the survey was the German-speaking population aged 14 years and older.

Lidl customers in Germany based on grocery shopping days compared to the population in 2019

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Source

Release date

November 2019

Region

Germany

Survey time period

2019

Age group

14 years and older

Special properties

German-speaking population

Method of interview

Face-to-face interview

Supplementary notes

In the context of the survey, Lidl customers were defined as people who shopped at Lidl 6 months prior to the survey.

Information on population:
Base: German-speaking population 14 years of age and older.

Information on total sample:
2018:23,086 respondents, projection to 70.45 million people.

Information on the target group "Lidl customers":
projection to 39.88 million people.

Further information on methodology available here.

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