Consumer awareness of hair styling brands in the United Kingdom (UK) in 2017

This statistic shows the results of a survey in which respondents from an English speaking female sample were asked which hair styling brands out of 22 options they know, at least by name, in the United Kingdom (UK) in 2017. A majority of 73 percent of respondents know Tresemmé and L'Oréal at 71 percent, followed by Garnier with 67 percent. In contrast, only five percent knew OGX and four percent knew Biolage by Matrix.

Which of the following hair styling products brands do you know?*

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Source

Release date

June 2017

Region

United Kingdom

Survey time period

May 18th to 29th 2017

Number of respondents

982 respondents

Age group

18 years and older

Special properties

English speaking female population

Method of interview

Online survey

Supplementary notes

* Multiple answers possible.

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