Italy: opinion on qualities of a media star 2017

This statistic shows the opinion of young people on qualities a person needs to have in order to become a media star in Italy in 2017. According to the survey, 47.6 percent of the respondents admitted that beauty was the most important characteristic requested, followed by talent (44.7 percent) and luck )39.6 percent). Roughly 19 percent of the young interviewees were of the opinion that a media star should not have any moral principles.

In your opinion, what qualities does one need to become a media star nowadays?

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Release date

June 2017



Survey time period


Number of respondents

1,500 respondents

Age group

14-19 years

Special properties


Supplementary notes

This question was phrased by the source as follows: "Cosa bisogna avere per essere una star mediatica oggi, secondo te? (risposte multiple)".
*Multiple answers possible

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Statistics on "Online media and entertainment usage in Italy"

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