Women's positions on hair styling products brand loyalty in the United Kingdom (UK) in 2017*
Hair styling products: Women's loyalty to brands United Kingdom (UK) in 2017
This statistic shows the results of a survey in which respondents from an English speaking female sample were asked about how often they purchase the same hair styling products brand in the United Kingdom (UK) in 2017. The highest percentage of respondents is concentrated in the mid-range level (3) of brand loyalty at 35 percent. In contrast, only five percent say they always tend to acquire different hair styling product brands.
Women's positions on hair styling products brand loyalty in the United Kingdom (UK) in 2017*
Share of respondents
I always use the same brand of hair styling products. (1)19%
(2)26%
(3)35%
(4)15%
I always try different hair styling products brands. (5)5%
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Hair styling products: Women's loyalty to brands United Kingdom (UK) in 2017
This statistic shows the results of a survey in which respondents from an English speaking female sample were asked about how often they purchase the same hair styling products brand in the United Kingdom (UK) in 2017. The highest percentage of respondents is concentrated in the mid-range level (3) of brand loyalty at 35 percent. In contrast, only five percent say they always tend to acquire different hair styling product brands.
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