Out-stream video ad formats used in Europe 2017, by device
This statistic show the results of a survey on the out-stream video advertising formats used by advertisers, ad agencies and publishers either frequently or sometimes in Europe as of March 2017, broken down by device. The survey found in-article, in-page or in-text ads were the most used format for out-stream video advertising across all devices. The format was most often used for ads accessed via PC with 62 percent of respondents stating to use in-article ads for this device.
