U.S. consumer awareness of online stores product suggestions 2017

This statistic presents the share of consumers who notice product suggestions from online stores in the United States as of May 2017. During the survey period, 12 percent of respondents expressed that they had always noticed such personalized ads, while 13 percent of respondents reported to never have been aware of them.

Share of consumers who notice product suggestions from online stores in the United States as of May 2017

Share of respondents
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Source

Release date

June 2017

Region

United States

Survey time period

May 18 to 21, 2017

Number of respondents

1,037 respondents

Age group

16 years and older

Special properties

Among 947 respondents who do online shopping

Method of interview

Online survey

Supplementary notes

Question: Do you often notice the suggestions of online shops about articles that might be interesting for you?

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Statistics on "Digital advertising in North America"

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