This statistic shows the results of a Statista survey in which U.S. women were asked if they normally buy the same conditioner and hair mask products. During the may 2017 survey, 68 percent of respondents reported they mostly bought the same conditioner and hair mask products.
Share of women who normally buy the same conditioner and hair mask brand in the United States as of May 2017
601 English speaking women who buy conditioner and hair masks
Method of interview
Online survey
Supplementary notes
This question was phrased by the source as follows: "Do you normally buy the same conditioner and hair mask products?"
Percentage points exceeding 100 percent are probably due to rounding.
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Statistics on "Hair care and shampoo market in the U.S."
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Statista Survey. (June 1, 2017). Share of women who normally buy the same conditioner and hair mask brand in the United States as of May 2017 [Graph]. In Statista. Retrieved June 05, 2020, from https://www.statista.com/statistics/721216/brand-loyalty-of-conditioner-and-hair-mask-consumers/
Statista Survey. "Share of women who normally buy the same conditioner and hair mask brand in the United States as of May 2017." Chart. June 1, 2017. Statista. Accessed June 05, 2020. https://www.statista.com/statistics/721216/brand-loyalty-of-conditioner-and-hair-mask-consumers/
Statista Survey. (2017). Share of women who normally buy the same conditioner and hair mask brand in the United States as of May 2017. Statista. Statista Inc.. Accessed: June 05, 2020. https://www.statista.com/statistics/721216/brand-loyalty-of-conditioner-and-hair-mask-consumers/
Statista Survey. "Share of Women Who Normally Buy The Same Conditioner and Hair Mask Brand in The United States as of May 2017." Statista, Statista Inc., 1 Jun 2017, https://www.statista.com/statistics/721216/brand-loyalty-of-conditioner-and-hair-mask-consumers/
Statista Survey, Share of women who normally buy the same conditioner and hair mask brand in the United States as of May 2017 Statista, https://www.statista.com/statistics/721216/brand-loyalty-of-conditioner-and-hair-mask-consumers/ (last visited June 05, 2020)
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