This statistic provides information on the share of consumers with an active food and beverage subscription in the United States as of February 2017, sorted by generation. According to the source, 30 percent of U.S. Millennials reported having an active food and beverage subscription.
Share of consumers with an active food and beverage subscription in the United States as of February 2017, by generation*
* Refers to non-alcoholic drink items.
This question was phrased by the source as follows: "For which, if any, of the following do you have a subscription (i.e. that you pay for on a scheduled basis)?"
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Statistics on "Millennials in the U.S.: Grocery shopping behavior"
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Worldpay. (March 1, 2017). Share of consumers with an active food and beverage subscription in the United States as of February 2017, by generation* [Graph]. In Statista. Retrieved March 30, 2020, from https://www.statista.com/statistics/721508/food-and-beverage-subscriptions-by-generation/
Worldpay. "Share of consumers with an active food and beverage subscription in the United States as of February 2017, by generation*." Chart. March 1, 2017. Statista. Accessed March 30, 2020. https://www.statista.com/statistics/721508/food-and-beverage-subscriptions-by-generation/
Worldpay. (2017). Share of consumers with an active food and beverage subscription in the United States as of February 2017, by generation*. Statista. Statista Inc.. Accessed: March 30, 2020. https://www.statista.com/statistics/721508/food-and-beverage-subscriptions-by-generation/
Worldpay. "Share of Consumers with An Active Food and Beverage Subscription in The United States as of February 2017, by Generation*." Statista, Statista Inc., 1 Mar 2017, https://www.statista.com/statistics/721508/food-and-beverage-subscriptions-by-generation/
Worldpay, Share of consumers with an active food and beverage subscription in the United States as of February 2017, by generation* Statista, https://www.statista.com/statistics/721508/food-and-beverage-subscriptions-by-generation/ (last visited March 30, 2020)
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