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Consumers considering a food and drink subscription in the U.S. 2017, by gender

Share of consumers likely to consider a food and beverage subscription in the United States as of February 2017, by gender*

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Release date

March 2017


United States

Survey time period

January and February 2017

Number of respondents


Age group

18 years and older

Special properties

Consumers, who do not currently subscribe to items.

Method of interview

Online survey

Supplementary notes

* Refers to non-alcoholic drink items.
Respondents who answered 4 or 5 on a 1-5 scale.
This question was phrased by the source as follows: "Here are items from the list that you mentioned that you do not currently subscribe to. How likely would you be to consider subscribing to each of these in 2017?"

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