Share of Canadian online shoppers increasing shopping frequency 2016, by shopper type

This statistic presents the share of online shoppers planning to make more purchases online in Canada as of March 2016, by type of shopper. During the survey period, 35 percent of occasional online shoppers, those who had made two to six digital purchases, stated they were planning to increase their online shopping activity in the coming year.

Share of online shoppers planning to make more purchases online in Canada as of March 2016, by type of shopper

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Sources

Release date

January 2017

Region

Canada

Survey time period

March 2016

Number of respondents

5,000 respondents

Special properties

among shoppers who made an online purchase in the preceding year

Method of interview

Online survey

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