Baby care: loyalty towards products among women in the UK 2017

This statistic shows the results of a 2017 survey in which female respondents from the United Kingdom (UK) were asked if they normally buy the same baby care products. The majority of respondents (66 percent) said they mostly purchase the same baby care products, while 27 percent always do. Around 7 percent of those surveyed consistently change the baby care they buy.

Do you normally buy the same baby care products?

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Source

Release date

June 2017

Region

United Kingdom

Survey time period

May 18-22, 2017

Number of respondents

308 respondents

Age group

18 years and older

Special properties

English speaking female population; those who buy baby care

Method of interview

Online survey

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