This statistic represents the results of a Statista survey in which female respondents were asked which baby care brands they know, at least by name, in the U.S. as of May 2017. During the survey, some 68 percent of respondents aged 18 to 29 years said they know Aveeno Active Naturals.
Women's awareness of baby care brands in the United States as of May 2017, by age group*
English speaking female population who use baby care at least once a month
Method of interview
Online survey
Supplementary notes
* This question was phrased by the source as follows: "Which of the following baby care brands do you know (at least by name)? "
Multiple answers were possible.
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Statista. (June 1, 2017). Women's awareness of baby care brands in the United States as of May 2017, by age group* [Graph]. In Statista. Retrieved February 26, 2020, from https://www.statista.com/statistics/725569/consumer-awareness-of-baby-care-brands-in-the-us-by-age/
Statista. "Women's awareness of baby care brands in the United States as of May 2017, by age group*." Chart. June 1, 2017. Statista. Accessed February 26, 2020. https://www.statista.com/statistics/725569/consumer-awareness-of-baby-care-brands-in-the-us-by-age/
Statista. (2017). Women's awareness of baby care brands in the United States as of May 2017, by age group*. Statista. Statista Inc.. Accessed: February 26, 2020. https://www.statista.com/statistics/725569/consumer-awareness-of-baby-care-brands-in-the-us-by-age/
Statista. "Women's Awareness of Baby Care Brands in The United States as of May 2017, by Age Group*." Statista, Statista Inc., 1 Jun 2017, https://www.statista.com/statistics/725569/consumer-awareness-of-baby-care-brands-in-the-us-by-age/
Statista, Women's awareness of baby care brands in the United States as of May 2017, by age group* Statista, https://www.statista.com/statistics/725569/consumer-awareness-of-baby-care-brands-in-the-us-by-age/ (last visited February 26, 2020)
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