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Criteria for buying body care among women in the United Kingdom (UK) 2017, by age

This statistic shows the results of a 2017 survey in which female respondents in the United Kingdom (UK) were asked which criteria they use when buying body care products, such as body lotion, broken down by age group. For both 30 to 59 year olds and those aged 60 and over the most important factor when buying body care is the quality of products, with 55 and 62 percent of respondents, respectively, using this as a criteria for their purchases. In contrast, 52 percent of 18 to 29 year olds said that they base their body care buying decisions on deals on products, making this the most important criteria for the younger age group.

Based on which criteria do you usually select body care (body lotion etc.)?

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Source

Release date

June 2017

Region

United Kingdom

Survey time period

May 18-22, 2017

Number of respondents

849 respondents

Age group

18 years and older

Special properties

English speaking female population; those who buy body care

Method of interview

Online survey

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Statistics on "Cosmetics market in Europe"

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