This statistic presents the share of consumers in the United States who felt annoyed about bulk mail/direct mail advertising as of May 2017, broken down by age group. During the survey period, 27 percent of respondents aged 60 and older had expressed that they found direct mail advertising very annoying.
Share of consumers who felt annoyed by bulk mail/direct mail advertising in the United States as of May 2017, by age group
Question: How disturbing is advertising to you on the following channels? In other words, how often are you annoyed by the advertising on this channel? [bulk mail/direct mail advertising]
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Statistics on "Advertising consumption and perception"
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Statista Survey. (June 9, 2017). Share of consumers who felt annoyed by bulk mail/direct mail advertising in the United States as of May 2017, by age group [Graph]. In Statista. Retrieved February 18, 2020, from https://www.statista.com/statistics/725936/us-consumer-opinion-direct-mail-advertising-age/
Statista Survey. "Share of consumers who felt annoyed by bulk mail/direct mail advertising in the United States as of May 2017, by age group." Chart. June 9, 2017. Statista. Accessed February 18, 2020. https://www.statista.com/statistics/725936/us-consumer-opinion-direct-mail-advertising-age/
Statista Survey. (2017). Share of consumers who felt annoyed by bulk mail/direct mail advertising in the United States as of May 2017, by age group. Statista. Statista Inc.. Accessed: February 18, 2020. https://www.statista.com/statistics/725936/us-consumer-opinion-direct-mail-advertising-age/
Statista Survey. "Share of Consumers Who Felt Annoyed by Bulk Mail/Direct Mail Advertising in The United States as of May 2017, by Age Group." Statista, Statista Inc., 9 Jun 2017, https://www.statista.com/statistics/725936/us-consumer-opinion-direct-mail-advertising-age/
Statista Survey, Share of consumers who felt annoyed by bulk mail/direct mail advertising in the United States as of May 2017, by age group Statista, https://www.statista.com/statistics/725936/us-consumer-opinion-direct-mail-advertising-age/ (last visited February 18, 2020)
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