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Deodorants: reasons for switching brands among women in the UK 2017
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Deodorants: reasons for switching brands among women in the UK 2017
What would make you switch your usual deodorants brand?
by Alexander Kunst,
last edited
Sep 3, 2019
This statistic shows the results of a 2017 survey in which female respondents from the United Kingdom (UK) were asked what would make them switch their usual deodorant brand. The most likely reason for switching brands is a deal on another brand, quoted by 30 percent of respondents. Other frequently cited reasons for brand switching are wanting to try something new (25 percent) and dissatisfaction with one's usual brand (22 percent).
What would make you switch your usual deodorants brand?
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Description
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by Alexander Kunst,
last edited
Sep 3, 2019
This statistic shows the results of a 2017 survey in which female respondents from the United Kingdom (UK) were asked what would make them switch their usual deodorant brand. The most likely reason for switching brands is a deal on another brand, quoted by 30 percent of respondents. Other frequently cited reasons for brand switching are wanting to try something new (25 percent) and dissatisfaction with one's usual brand (22 percent).
- Show sources information
- Show publisher information
- Release date
- June 2017
- Region
- United Kingdom
- Survey time period
- May 18-22, 2017
- Number of respondents
- 910 respondents
- Age group
- 18 years and older
- Special properties
- English speaking female population; those who buy dedorants
- Method of interview
- Online survey
Source
- Show sources information
- Show publisher information
- Release date
- June 2017
More information
- Region
- United Kingdom
- Survey time period
- May 18-22, 2017
- Number of respondents
- 910 respondents
- Age group
- 18 years and older
- Special properties
- English speaking female population; those who buy dedorants
- Method of interview
- Online survey
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Deodorant market value in Great Britain 2010-2018
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Statistics on "Deodorants in the United Kingdom (UK)"
- Deodorant market overview
The most important statistics
- Market value of deodorants in Great Britain from 2010 to 2018 (in 1,000 GBP)Deodorant market value in Great Britain 2010-2018
- Sales value of personal deodorants and antiperspirants in the United Kingdom between 2010 and 2018* (in 1,000 GBP)Deodorants and antiperspirants: sales value in the United Kingdom (UK) 2010-2018
- Value of deodorants & body spray sales in Great Britain in 2016 and 2017 (in million GBP)Value sales of deodorants & body sprays in Great Britain 2016-2017
- Number of unit sales of deodorants & body spray products in Great Britain in 2016 and 2017 (in million units)Unit sales of deodorants & body spray products in Great Britain 2016-2017
- Value of personal deodorants and antiperspirants exported from the United Kingdom (UK) from 2012 to 2018 (in thousand U.S. dollars)Value of deodorants & antiperspirant exports from the United Kingdom (UK) 2012-2018
- Value of personal deodorants and antiperspirants imported into the United Kingdom (UK) from 2012 to 2018 (in 1,000 U.S. dollars)Value of deodorants & antiperspirant imports in the United Kingdom (UK) 2012-2018
- Deodorant brand rankings
The most important statistics
- Brands of anti-perspirants and body spray deodorants for men ranked by number of users in Great Britain in 2018 (in 1,000s)Leading brands of anti-perspirant in Great Britain 2018, by number of users
- Supermarket brands of anti-perspirants & body spray deodorants for men ranked by number of users in Great Britain from 2015 to 2018 (in 1,000s)Supermarket brands of men's deodorants in Great Britain 2015-2018, by number of users
- Brands of anti-perspirants and body spray deodorants for women ranked by number of users in Great Britain in 2018 (in 1,000s)Brands of anti-perspirant for women in Great Britain 2018, by number of users
- Supermarket brands of anti-perspirants & body spray deodorants for women ranked by number of users in Great Britain from 2015 to 2018 (in 1,000s)Supermarket brands of deodorants in Great Britain 2015-2018, by number of users
- Anti-perspirants and body spray deodorants for women brands of Sure ranked by number of users in Great Britain from 2015 to 2018 (in 1,000s)Sure anti-perspirant for women products in Great Britain 2015-2018 by number of users
- Lynx products ranked by number of users in Great Britain from 2013 to 2018 (in 1,000s)Leading Lynx products in Great Britain 2013-2018, by number of users
- Consumption habits
The most important statistics
- Number of men using anti-perspirant and body spray deodorants in Great Britain from 2015 to 2018, by user type (in 1,000s)Men's anti-perspirant usage in Great Britain 2015-2018, by user type
- Number of men using anti-perspirants and body spray deodorants in Great Britain from 2015 to 2018, by frequency of use (in 1,000s)Frequency of anti-perspirants usage by men in Great Britain 2015-2018
- Number of women using anti-perspirants and body spray deodorants in Great Britain from 2015 to 2018, by frequency of use (in 1,000s)Frequency of anti-perspirants usage by women in Great Britain 2015-2018
- Number of women using anti-perspirants and body spray deodorants in Great Britain from 2016 to 2018, by type (in 1,000s)Anti-perspirants & deodorants for women usage in Great Britain 2016-2018, by type
- How often do you personally use deodorants?Frequency of deodorants use among women in the United Kingdom (UK) 2017
- What would make you switch your usual deodorants brand? Deodorants: reasons for switching brands among women in the UK 2017
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- Deodorants: women's loyalty to brands in the United Kingdom (UK) 2017
- Distribution of willingness to spend money on deodorants among women in Germany 2017
- Usage frequency of Adidas deodorant / anti-perspirant in the U.S. 2019
- Latin America: deodorant share in men's grooming sales 2016, by country
- Preferred shopping locations for deodorants among women in the UK 2017
- Deodorants: importance of brands for female users in the UK 2017
- Preferred locations to buy deodorants among women in the UK, by age
- Deodorants: loyalty towards products among women in the UK 2017
- Deodorants: women's loyalty to products in the UK 2017
- Criteria for buying deodorants among women in the UK 2017, by age
- Deodorants: willingness to try out new trends among women in the UK 2017
- Yearly expenditure on deodorants among women in the United Kingdom (UK) 2017, by age
- Leading deodorant brands among buyers of sports clothing and shoes in Germany 2018
- Frequency of deodorant use among women in the United Kingdom (UK) 2017, by age
- Frequency of deodorant use among women in the UK 2017, by region
- Deodorant users in Germany 2015-2018, by brand
- Criteria for buying deodorants among women in the UK 2017
- Italy: share of consumption among cosmetics and personal care products 2017-2018
- Personal product boycotts: Value of affected spending in the United Kingdom 2010-2012
- Brazil: creams, lotions, sunscreens & bronzers foreign trade 2017-2018
Statistics on "Deodorants in the United Kingdom (UK)"
- Market value of deodorants in Great Britain from 2010 to 2018 (in 1,000 GBP)
- Sales value of personal deodorants and antiperspirants in the United Kingdom between 2010 and 2018* (in 1,000 GBP)
- Value of deodorants & body spray sales in Great Britain in 2016 and 2017 (in million GBP)
- Number of unit sales of deodorants & body spray products in Great Britain in 2016 and 2017 (in million units)
- Value of personal deodorants and antiperspirants exported from the United Kingdom (UK) from 2012 to 2018 (in thousand U.S. dollars)
- Value of personal deodorants and antiperspirants imported into the United Kingdom (UK) from 2012 to 2018 (in 1,000 U.S. dollars)
- Brands of anti-perspirants and body spray deodorants for men ranked by number of users in Great Britain in 2018 (in 1,000s)
- Supermarket brands of anti-perspirants & body spray deodorants for men ranked by number of users in Great Britain from 2015 to 2018 (in 1,000s)
- Brands of anti-perspirants and body spray deodorants for women ranked by number of users in Great Britain in 2018 (in 1,000s)
- Supermarket brands of anti-perspirants & body spray deodorants for women ranked by number of users in Great Britain from 2015 to 2018 (in 1,000s)
- Anti-perspirants and body spray deodorants for women brands of Sure ranked by number of users in Great Britain from 2015 to 2018 (in 1,000s)
- Lynx products ranked by number of users in Great Britain from 2013 to 2018 (in 1,000s)
- Number of men using anti-perspirant and body spray deodorants in Great Britain from 2015 to 2018, by user type (in 1,000s)
- Number of men using anti-perspirants and body spray deodorants in Great Britain from 2015 to 2018, by frequency of use (in 1,000s)
- Number of women using anti-perspirants and body spray deodorants in Great Britain from 2015 to 2018, by frequency of use (in 1,000s)
- Number of women using anti-perspirants and body spray deodorants in Great Britain from 2016 to 2018, by type (in 1,000s)
- How often do you personally use deodorants?
- What would make you switch your usual deodorants brand?
- Opinions on loyalty to deodorants brand among women in the United Kingdom (UK) in 2017*
- Distribution of willingness to spend money on deodorants among women in Germany in 2017, by price category
- U.S. population: How many times have you used Adidas deodorant / anti-perspirant in the last 7 days?
- Share of deodorant in men's grooming products sales revenue in selected countries in Latin America in 2016
- Where do you usually buy deodorants?
- Opinions on deodorant brand importance among female consumers in the United Kingdom (UK) in 2017*
- Where do you usually buy deodorants?
- Do you normally buy the same deodorants products?
- Opinions on deodorant product loyalty among female consumers in the United Kingdom (UK) in 2017*
- Based on which criteria do you usually select deodorants?
- Opinions on trying out new deodorant trends among female consumers in the United Kingdom (UK) in 2017*
- How much do you spend on deodorants for yourself in a year?
- Leading deodorant brands among buyers of sports clothing and shoes in Germany compared to the population in 2018
- How often do you personally use deodorant?
- How often do you personally use deodorant?
- Number of deodorant users in Germany from 2015 to 2018, by brand (in millions)
- Based on which criteria do you usually select deodorants?
- Share of consumption of cosmetics and personal care products in Italy in 2017 and 2018, by category
- Value of affected spending from ethical boycotts of personal products in the United Kingdom (UK) from 2010 to 2012 (in million GBP)
- Imports and exports of creams, lotions, sunscreens and bronzers in Brazil in January 2017 and 2018 (in metric tons)
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