U.S. male consumers criteria for personal care/styling products 2017, by age

This statistic shows the results of a Statista survey in which male U.S. respondents were asked according to which criteria they usually select their personal care and styling products, sorted by age group. During the June 2017 survey, 58 percent of respondents aged 30 to 59 years reported usually selecting their personal care and styling products by brand.

Criteria for selecting personal care and styling products among male consumers in the United States as of June 2017, by age group

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Source

Release date

July 2017

Region

United States

Survey time period

June 16 to 26, 2017

Number of respondents

971 respondents

Age group

18 years and older

Special properties

Male U.S. residents, who purchase most of their personal care and styling products themselves

Method of interview

Online survey

Supplementary notes

This question was phrased by the source as follows: "According to which criteria do you usually select your your personal care and styling products?"
Multiple answers were possible.

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