The statistic presents information on the share of luxury brands employing influencer marketing worldwide as of March 2017. During a survey of professionals from the fashion, beauty and luxury sectors, 73 percent of those related to luxury goods stated they had already been using influencer marketing as part of their promotional strategies.
Share of luxury brands employing influencer marketing worldwide as of March 2017
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Mediaboom. (June 7, 2017). Share of luxury brands employing influencer marketing worldwide as of March 2017 [Graph]. In Statista. Retrieved April 20, 2021, from https://www.statista.com/statistics/726462/luxury-influence-marketing-usage/
Mediaboom. "Share of luxury brands employing influencer marketing worldwide as of March 2017." Chart. June 7, 2017. Statista. Accessed April 20, 2021. https://www.statista.com/statistics/726462/luxury-influence-marketing-usage/
Mediaboom. (2017). Share of luxury brands employing influencer marketing worldwide as of March 2017. Statista. Statista Inc.. Accessed: April 20, 2021. https://www.statista.com/statistics/726462/luxury-influence-marketing-usage/
Mediaboom. "Share of Luxury Brands Employing Influencer Marketing Worldwide as of March 2017." Statista, Statista Inc., 7 Jun 2017, https://www.statista.com/statistics/726462/luxury-influence-marketing-usage/
Mediaboom, Share of luxury brands employing influencer marketing worldwide as of March 2017 Statista, https://www.statista.com/statistics/726462/luxury-influence-marketing-usage/ (last visited April 20, 2021)