The statistic presents information on the share of luxury brands employing influencer marketing worldwide as of March 2017. During a survey of professionals from the fashion, beauty and luxury sectors, 73 percent of those related to luxury goods stated they had already been using influencer marketing as part of their promotional strategies.
Share of luxury brands employing influencer marketing worldwide as of March 2017
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The statistic presents information on the share of luxury brands employing influencer marketing worldwide as of March 2017. During a survey of professionals from the fashion, beauty and luxury sectors, 73 percent of those related to luxury goods stated they had already been using influencer marketing as part of their promotional strategies.
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Statistics on "Luxury advertising and marketing"
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Statistics
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- Luxury fashion brands: Monthly consumer expenditure in the United Kingdom (UK) 2013
- Influencing factors for choosing luxury brands in Russia 2018, by generation
- Luxury ad spend growth worldwide 2016-2018, by type
- Guccio Gucci: total liabilities in 2014-2017
- Guccio Gucci: revenues in 2011-2017
- Ermenegildo Zegna: group equity 2014-2017
- Giorgio Armani: net equity in 2014-2016
- Trussardi: turnover in 2011-2017
- Dolce & Gabbana: turnover in 2011-2017
- Luxury brand attributes according to consumers in the United Kingdom (UK) 2014
- Familiarity with luxury accessory/fashion brands in the U.S. 2018
- Salvatore Ferragamo: profit before taxes 2013-2017
- Damiani Group: average number of employees 2014-2017
- Americans who bought premium or luxury items 2018, by income
- Damiani Group: revenues 2014-2017, by geographical area
- Trussardi: EBITDA 2011-2017
