This statistic shows the results of a survey on the general attitudes towards internet ads after the purchase of the respective product or service in Sweden in 2017, by gender. During the survey period, 24 percent each of male and female respondents in Sweden stated to have a very negative attitude of internet ads after purchasing. Only 2 percent of men interviewed said that they have a very positive attitude towards ads they have seen on the internet after their product or service purchase.
What is your general attitude towards ads you saw on the internet after your purchase?
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Sveriges Annonsörer. (June 8, 2017). What is your general attitude towards ads you saw on the internet after your purchase? [Graph]. In Statista. Retrieved March 17, 2025, from https://www.statista.com/statistics/727435/survey-on-attitude-towards-internet-ads-after-purchase-in-sweden-by-gender/?__sso_cookie_checker=failed
Sveriges Annonsörer. "What is your general attitude towards ads you saw on the internet after your purchase?." Chart. June 8, 2017. Statista. Accessed March 17, 2025. https://www.statista.com/statistics/727435/survey-on-attitude-towards-internet-ads-after-purchase-in-sweden-by-gender/?__sso_cookie_checker=failed
Sveriges Annonsörer. (2017). What is your general attitude towards ads you saw on the internet after your purchase?. Statista. Statista Inc.. Accessed: March 17, 2025. https://www.statista.com/statistics/727435/survey-on-attitude-towards-internet-ads-after-purchase-in-sweden-by-gender/?__sso_cookie_checker=failed
Sveriges Annonsörer. "What Is Your General Attitude towards Ads You Saw on The Internet after Your Purchase?." Statista, Statista Inc., 8 Jun 2017, https://www.statista.com/statistics/727435/survey-on-attitude-towards-internet-ads-after-purchase-in-sweden-by-gender/?__sso_cookie_checker=failed
Sveriges Annonsörer, What is your general attitude towards ads you saw on the internet after your purchase? Statista, https://www.statista.com/statistics/727435/survey-on-attitude-towards-internet-ads-after-purchase-in-sweden-by-gender/?__sso_cookie_checker=failed (last visited March 17, 2025)
What is your general attitude towards ads you saw on the internet after your purchase? [Graph], Sveriges Annonsörer, June 8, 2017. [Online]. Available: https://www.statista.com/statistics/727435/survey-on-attitude-towards-internet-ads-after-purchase-in-sweden-by-gender/?__sso_cookie_checker=failed