Survey on installing ad blockers in Sweden 2017, by age

Have ads that made you purchase ever led you to install or consider installing an ad blocker?

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Sources

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Release date

June 2017

Region

Sweden

Survey time period

May 2017

Number of respondents

484 respondents

Age group

18-80 years

Special properties

have seen advertising after purchase

Method of interview

Online survey

Supplementary notes

This question was phrased by the source as follows: "Har denna reklam kopplat till dina inköp på nätet fått dig att installera eller överväga att installera en s.k. reklamblockerare (Ad Blocker)?"

Percentage points exceeding 100 percent and missing percentage points to 100 percent are probably due to rounding.

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