This statistic shows the results of a survey conducted between mid-2016 and mid-2017 among adult Americans who are interested in banking services on their preference for the Citibank brand. The results were sorted by gender. During the survey in May/June 2016, 4.7 percent of male respondents stated they prefer Citibank; 3.65 percent of women stated the same.
United States: Brand preferences for Citibank from May/June 2016 through May/June 2017, by gender
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The Brand Strength Monitor. (July 20, 2017). United States: Brand preferences for Citibank from May/June 2016 through May/June 2017, by gender [Graph]. In Statista. Retrieved April 19, 2024, from https://www.statista.com/statistics/728094/us-brand-preferences-for-citibank-gender/
The Brand Strength Monitor. "United States: Brand preferences for Citibank from May/June 2016 through May/June 2017, by gender." Chart. July 20, 2017. Statista. Accessed April 19, 2024. https://www.statista.com/statistics/728094/us-brand-preferences-for-citibank-gender/
The Brand Strength Monitor. (2017). United States: Brand preferences for Citibank from May/June 2016 through May/June 2017, by gender. Statista. Statista Inc.. Accessed: April 19, 2024. https://www.statista.com/statistics/728094/us-brand-preferences-for-citibank-gender/
The Brand Strength Monitor. "United States: Brand Preferences for Citibank from May/June 2016 through May/June 2017, by Gender." Statista, Statista Inc., 20 Jul 2017, https://www.statista.com/statistics/728094/us-brand-preferences-for-citibank-gender/
The Brand Strength Monitor, United States: Brand preferences for Citibank from May/June 2016 through May/June 2017, by gender Statista, https://www.statista.com/statistics/728094/us-brand-preferences-for-citibank-gender/ (last visited April 19, 2024)
United States: Brand preferences for Citibank from May/June 2016 through May/June 2017, by gender [Graph], The Brand Strength Monitor, July 20, 2017. [Online]. Available: https://www.statista.com/statistics/728094/us-brand-preferences-for-citibank-gender/