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Reasons for purchasing luxury goods in stores in France 2016

This statistic shows the reasons given by French consumers for purchasing luxury articles in physical stores rather than online in 2015. Almost 70 percent of respondents liked buying luxury goods in physical stores as they could see and touch the product. About 20 percent of interviewees were also afraid of product counterfeits when shopping online. The experience of being a luxury client when entering the store was also quoted by 14 percent.

Reasons why French consumers buy luxury articles in physical stores in 2016

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Release date

June 2016



Survey time period

March to April 2016

Number of respondents

358 respondents

Age group

25-65 years

Special properties

persons buying luxury articles in store and having bought at least two luxury articles in the past two years with an annual income of more than 100,000 euros

Method of interview

Face-to-face interview, online survey

Supplementary notes

The source does not provide information regarding multiple answering options.

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Statistics on "Luxury goods in Europe"

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