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Survey on preferred ads/information type from customer club in Sweden 2017

This statistic shows the results of a survey preferred ads/information type from customer club in Sweden 2017. During the survey period, 69 percent stated that they prefer receiving discount coupons from their customer clubs while 77 percent prefer to receive offers from the clubs.

What kind of information/offers do you want from your customer clubs?

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Source

In cooperation with
PostNord
Release date

April 2017

Region

Sweden

Survey time period

January 5, 2017 to January 17, 2017

Number of respondents

1,697 respondents

Age group

16-80 years

Method of interview

Online survey

Supplementary notes

This question was phrased by the source as follows: "Vilken typ av information/erbjudanden vill du få från din/dina kundklubbar?"

Multiple answers were possible.

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Statistics on "Advertising in the Nordics"

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