In 2023, direct booking was the preferred booking method by Italian residents for leisure and business trips. That year, accommodation booked directly online accounted for over half of leisure travel bookings. Meanwhile, transports booked in the same way represented 47.5 percent of bookings for business trips.
Preferred travel booking methods for trips taken by Italian residents in 2023, by purpose of trip
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Istat. (April 9, 2024). Preferred travel booking methods for trips taken by Italian residents in 2023, by purpose of trip [Graph]. In Statista. Retrieved February 12, 2025, from https://www.statista.com/statistics/732374/main-booking-methods-in-italy-by-trip-purpose/?__sso_cookie_checker=failed
Istat. "Preferred travel booking methods for trips taken by Italian residents in 2023, by purpose of trip." Chart. April 9, 2024. Statista. Accessed February 12, 2025. https://www.statista.com/statistics/732374/main-booking-methods-in-italy-by-trip-purpose/?__sso_cookie_checker=failed
Istat. (2024). Preferred travel booking methods for trips taken by Italian residents in 2023, by purpose of trip. Statista. Statista Inc.. Accessed: February 12, 2025. https://www.statista.com/statistics/732374/main-booking-methods-in-italy-by-trip-purpose/?__sso_cookie_checker=failed
Istat. "Preferred Travel Booking Methods for Trips Taken by Italian Residents in 2023, by Purpose of Trip." Statista, Statista Inc., 9 Apr 2024, https://www.statista.com/statistics/732374/main-booking-methods-in-italy-by-trip-purpose/?__sso_cookie_checker=failed
Istat, Preferred travel booking methods for trips taken by Italian residents in 2023, by purpose of trip Statista, https://www.statista.com/statistics/732374/main-booking-methods-in-italy-by-trip-purpose/?__sso_cookie_checker=failed (last visited February 12, 2025)
Preferred travel booking methods for trips taken by Italian residents in 2023, by purpose of trip [Graph], Istat, April 9, 2024. [Online]. Available: https://www.statista.com/statistics/732374/main-booking-methods-in-italy-by-trip-purpose/?__sso_cookie_checker=failed