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Marketing budget distribution of B2B companies in Germany in 2015

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Marketing budget distribution of B2B companies in Germany 2015 This statistic shows the marketing budget distribution in B2B enterprises in Germany in 2015. According to the source, German B2B companies invested close to 40 percent of their marketing budget in trade fairs and/or events. Print marketing and product information ranked second and third at 13 percent each.
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Description Source More information
This statistic shows the marketing budget distribution in B2B enterprises in Germany in 2015. According to the source, German B2B companies invested close to 40 percent of their marketing budget in trade fairs and/or events. Print marketing and product information ranked second and third at 13 percent each.
Show more
Release date
November 2015
Region
Germany
Survey time period
end of 2015
Number of respondents
over 100
Special properties
German enterprises with 50 employees or more
Method of interview
Online survey

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