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Expenditure on display marketing in Denmark from 2011 to 2015, by type (in million DKK)

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Display marketing expenditure in Denmark 2011-2015, by type This statistic shows the expenditure on display marketing in Denmark from 2011 to 2015, by type. Display marketing is a subcategory of online marketing and includes advertising graphics, such as banner, videos, animation or pictures. The expenditures on both, banner advertising and web television ads, increased during the period under consideration. In 2015, the banner advertising spending amounted to more than 1.7 billion Danish kroner, whereas the online TV ad expenditure was 180 million Danish kroner.
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Description Source More information
This statistic shows the expenditure on display marketing in Denmark from 2011 to 2015, by type. Display marketing is a subcategory of online marketing and includes advertising graphics, such as banner, videos, animation or pictures. The expenditures on both, banner advertising and web television ads, increased during the period under consideration. In 2015, the banner advertising spending amounted to more than 1.7 billion Danish kroner, whereas the online TV ad expenditure was 180 million Danish kroner.
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Release date
April 2017
Region
Denmark
Survey time period
2011 to 2015
Special properties
in current prices

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