Consequences of out of stock women's make-up products in the U.S. 2017, by age group

This statistic represents the results of a Statista survey in which U.S. women were asked what they would do in case their usual make-up product was out of stock, with a breakdown by age group. During the May 2017 survey, 27 percent of respondents aged 18 to 29 years said that they would have bought the product from a different brand.

Consequences of make-up product unavailability according to women in the United States as of May 2017, by age group

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Source

Release date

June 2017

Region

United States

Survey time period

May 12 to 17, 2017

Number of respondents

1,316 respondents

Age group

18 years and older

Special properties

English speaking female population who buy make-up

Method of interview

Online survey

Supplementary notes

This question was phrased by the source as follows: "How about decorative cosmetics (foundation, lipstick, mascara etc.): What do you do in case your usual product is unavailable?"
Multiple answers were possible.

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Statistics on "Cosmetics consumer behavior in the U.S."

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