Social network ad spend in the U.S. 2016-2022

Social network advertising spending in the United States from 2016 to 2022

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Release date

November 2020

Region

United States

Survey time period

2016 to 2020

Special properties

includes paid advertising appearing within social networks, social network games and social network applications; excludes spending by marketers that goes toward developing or maintaining a social network presence

Supplementary notes

* Forecast.
Figures for periods prior to 2018 come from previous reporting.

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