Luxury brands in the U.S. - Hispanic customer preference 2016

This statistic represents Hispanic customers' luxury brand preference according to their share of registrations as of 2016. In that year, BMW was ranked third with a 17 percent Hispanic share of the luxury car market.

Hispanic customers' luxury brand preference market share in the U.S. as of 2016

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Sources

Release date

April 2017

Region

United States

Survey time period

2016

Supplementary notes

Information is based on new vehicle registrations (personal retail includes leases), according to the source.

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