Bharti Airtel revenue in India 2012-2018
Value of Bharti Airtel Limited revenue across India from FY 2013 to FY 2018 (in billion Indian rupees)
One of India’s leading telecommunication network company, Bharti Airtel reported a revenue of over 836 billion Indian rupees in fiscal year 2018, lower than in the previous years.
The rise of Airtel in India
Lead by Sunil Mittal and set up in 1995 as Bharti Cellular Limited, the company offered services under the Airtel brand. It became the first telecom company in India to reach two million subscribers, bringing down STD and ISD rates under the IndiaOne brand. After many joint ventures and acquisitions through the decades, the company was a leading telecom network with services in 16 countries with close to 400 million subscribers as of 2018.
In India, the company has diversified to offer mobile data services, digital television, software and cloud products, and Android-based tablets to the fastest growing mobile phone market.
Airtel- the household brand
Collaborating with Grammy award winner A.R. Rahman, arguably India’s most well-known musician, nicknamed Isai Puyal (music storm in Tamil), Airtel’s signature tune, its first jingle was a common earworm among Indians. With over 150 million downloads, it became the world’s most popular downloaded music track. As part of rebranding in 2010, the tune was revamped by the Indian musician.
In addition to successful collaborations with powerful celebrities including Shah Rukh Khan, Sachin Tendulkar and power couple Saif Ali Khan and Kareena Kapoor Khan, Airtel’s marketing strategies has resulted in effective advertising over the years making it one of the most trusted brands in the country.
Value of Bharti Airtel Limited revenue across India from FY 2013 to FY 2018 (in billion Indian rupees)
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