UK: reasons for purchasing luxury jewellery and watches online 2016

This survey represents the motivations for buying luxury jewellery and watches online in the United Kingdom (UK) in 2016. The most popular answer amongst the respondents was that they have not purchased this category at all, with 35.8 percent claiming so. 21.9 percent claimed that they have paid full price for the luxury items, while 20 percent state they purchased this category on promotion. 4.5 percent said that they purchased second-hand items from this category.

Reasons for purchasing luxury jewellery and watches online in the United Kingdom (UK) in 2016

Share of respondents
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Source

Release date

February 2017

Region

United Kingdom

Survey time period

2016

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Statistics on "Retail trade in the United Kingdom (UK)"

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