UK: reasons for purchasing luxury cosmetics or fragrances online UK 2016
This survey represents the motivations for buying luxury cosmetics or fragrances online in the United Kingdom in 2016. 29.4 percent of the respondents states that they have not purchased this category at all, while 20.1 percent said that they have not purchased it online. 28.1 percent claimed that they purchased it online on promotion, while 23.9 percent said they paid full price for the items. 2.2 percent states that hey purchased a second-hand product from this category.
