Italy: weekly magazine advertising revenue 2016-2017, by segment

This statistic illustrates the net advertising revenue of weekly magazines in Italy in the first third of 2017 and the equivalent period in the previous year, broken down by segment. According to the study results, net revenues from advertising decreased in both sectors: revenues from display advertising fell from about 60 million euro to just above 56 million euro in the space of a year, while revenues from special advertising fell by around 300 thousand euro in the same period.

Net advertising revenue of weekly magazines in Italy in the 1st third 2016 and in the 1st third 2017, by segment

Display advertisingSpecial advertising
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Release date

June 2017



Survey time period

1st third 2016 to 1st third 2017

Method of interview

Online survey

Supplementary notes

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Statistics on "Advertising in Italy"

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