- Media & Advertising›
- Advertising & Marketing ›
U.S. consumers preference to being contacted by brands in 2018
Premium statistics
Industry-specific and extensively researched technical data (partially from exclusive partnerships).
A paid subscription is required for full access.
U.S. consumers preference to being contacted by brands in 2018
Leading ways consumers prefer to be contacted by brands in the United States as of June 2018
by A. Guttmann,
last edited
Mar 19, 2019
This statistic presents the leading ways consumers prefer to be contacted by brands in the United States as of June 2018. According to the findings, 20 percent had stated they would prefer brands to contact them via direct mail, while three percent chose chatbots.
Leading ways consumers prefer to be contacted by brands in the United States as of June 2018
| Share of respondents | |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| Share of respondents | |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
Exclusive Premium statistic
You need a Premium Account for unlimited access.
Full access to 1m statistics
Incl. source references
Available to download in PNG, PDF, XLS format
Premium Account
only $49 / month
*
Exclusive content
Exclusive Premium statistic
You need a Premium Account for unlimited access.
Full access to 1m statistics
Incl. source references
Available to download in PNG, PDF, XLS format
Premium Account
only $49 / month
*
© Statista 2019
About this statistic
Show source
Download
Settings
Share
Chart type
Datalabels
Share on Social Media
Download started
Please be patient - this may take a moment
Please be patient - this may take a moment
Description
Source
More information
by A. Guttmann,
last edited
Mar 19, 2019
This statistic presents the leading ways consumers prefer to be contacted by brands in the United States as of June 2018. According to the findings, 20 percent had stated they would prefer brands to contact them via direct mail, while three percent chose chatbots.
- Show sources information
- Show publisher information
- Release date
- August 2018
- Region
- United States
- Survey time period
- June 21 to 27, 2018
- Number of respondents
- 1,001 respondents
- Age group
- 18 years and older
- Method of interview
- Online survey
- Supplementary notes
- Question: When it comes to receiving offers from marketers, how do you prefer to be contacted by brands?
Source
- Show sources information
- Show publisher information
- Release date
- August 2018
More information
- Region
- United States
- Survey time period
- June 21 to 27, 2018
- Number of respondents
- 1,001 respondents
- Age group
- 18 years and older
- Method of interview
- Online survey
- Supplementary notes
- Question: When it comes to receiving offers from marketers, how do you prefer to be contacted by brands?
Statista Accounts:
Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account!
Premium Account
Your perfect start with Statista
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$49 / Month *
Corporate Account
Full access
Corporate solution including all features.
* All products require an annual contract.
Prices do not include sales tax.
Prices do not include sales tax.
Leading companies trust Statista:
Related Studies: Available to Download in PDF or PPTX Format
All Information
in one Presentation
Social media marketing
- 127 page/s
- English
- pptx
- Detailed references
Everything On "Social media marketing" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.
Other Reports & Dossiers
Statista has been my savior on several occasions. The site is easy to maneuver and the data is in a format that can go right into a report or presentation.Marlene Greenfield
Vice President, Hearst Magazines
Statistics on "E-mail marketing "
- Overview
The most important statistics
- Number of e-mail users worldwide from 2017 to 2023 (in millions)Number of e-mail users worldwide 2017-2023
- Number of e-mail users in the United States from 2013 to 2020 (in millions)Number of U.S. e-mail users 2013-2020
- E-mail marketing usage in the United States as of May 2017, by industryU.S. e-mail marketing usage 2017, by industry
- Open rates of advertising e-mails worldwide as of October 2018, by industryOpen rates of marketing e-mails worldwide 2018, by industry
- Market share of the most used e-mail clients in 2018Global email client market share 2018
- Leading e-mail service providers (ESPs) used for marketing e-mails according to industry professionals worldwide as of January 2018Leading ESPs used for e-mail marketing worldwide in 2018
- Strategy & effectiveness
The most important statistics
- Number of e-mail service platforms/providers (ESP) used by marketers worldwide as of November 2018Number of e-mail providers used by global marketers in 2018
- Leading factors influencing the choice of e-mail service platforms/providers (ESP) according to marketers worldwide as of November 2018Factors influencing the choice of e-mail marketing providers worldwide in 2018
- Monthly number of marketing e-mails sent to contacts by industry professionals worldwide as of January 2018Number of marketing e-mails sent monthly worldwide 2018
- Time spent producing a marketing e-mail according to industry professionals worldwide as of January 2018Time spent on marketing e-mail production worldwide in 2018
- Average time spent on single tasks involved in producing a marketing e-mail according to industry professionals worldwide as of January 2018Average time spent on tasks in marketing e-mail production worldwide in 2018
- Share of businesses using video in e-mail worldwide in 2016 and 2017Businesses using video in e-mail worldwide 2016-2017
- Perception of e-mail marketing ROI according to industry professionals worldwide as of January 2018Perceived ROI of e-mail marketing worldwide 2018
- Perception of e-mail marketing ROI according to industry professionals worldwide as of January 2017, by industryE-mail marketing ROI rating according to marketers worldwide 2017, by industry
- Metrics
The most important statistics
- Leading e-mail marketing metrics used by industry professionals worldwide as of January 2018Commonly used e-mail marketing metrics worldwide in 2018
- E-mail marketing performance metrics worldwide in 1st half of 2019, by transaction typeE-mail marketing performance metrics worldwide 2019, by transaction type
- E-mail marketing performance metrics worldwide in 1st half of 2018, by sender typeE-mail marketing performance metrics worldwide 2018, by business type
- Marketing e-mail aggregate open rates worldwide from 2016 to 2018Marketing e-mail open rates worldwide 2016-2018
- Marketing e-mail aggregate click-to-open rates (CTOR) worldwide from 2016 to 2018Marketing e-mail click-to-open rates worldwide 2016-2018
- Click-to-open rates of marketing e-mails worldwide in 1st half 2019, by industryClick-to-open rates of marketing e-mails worldwide H1 2019, by industry
- E-mail open and clickthrough rates (CTR) in North America from 1st quarter 2010 to 4th quarter 2018E-mail marketing: CTR and open rates in North America 2010-2018
- Spam
The most important statistics
- Leading countries of origin for unsolicited spam e-mails in 1st quarter 2019, by share of worldwide spam volumeSpam e-mail: leading countries of origin of spam 2019
- E-mail inbox placement and spam rate worldwide from 2nd quarter 2015 to 2nd quarter 2018Global e-mail inbox placement & spam rate 2015-2018
- E-mail inbox placement and spam rate in the United States from 2nd quarter 2015 to 2nd quarter 2018E-mail inbox placement & spam rate in the U.S. 2015-2018
- Global e-mail spam rate from 2012 to 2018E-mail spam rate worldwide 2012-2018
- Spam placement rate worldwide in 2018, by categoryGlobal spam placement rate 2018, by category
- Global spam volume as percentage of total e-mail traffic from 2007 to 2018Spam: share of global email traffic 2007-2018
- Global spam volume as percentage of total e-mail traffic from January 2014 to March 2019, by monthSpam: share of global email traffic 2014-2019
- Consumer perception & behavior
The most important statistics
- Share of internet users who read marketing e-mails or newsletters in the preceding month worldwide as of 3rd quarter 2017, by regionInternet users reading marketing e-mails worldwide Q3 2017, by region
- Share of internet users who read marketing e-mails or newsletters in the preceding month worldwide as of 3rd quarter 2017, by age groupInternet users reading marketing e-mails worldwide Q3 2017, by age group
- Leading ways consumers prefer to be contacted by brands in the United States as of June 2018U.S. consumers preference to being contacted by brands in 2018
- Leading sources of e-mail newsletter subscription according to consumers in the United States as of May 2017U.S. consumer newsletter subscription sources as 2017
- Frequency with which consumers would like to receive brand e-mails from selected industries in the United States as of July 2017E-mail marketing frequency preference according to U.S. consumers 2017
- Leading roles marketing e-mails play in the consumer purchase process in the United States as of July 2017U.S. consumers purchasing process affected by marketing e-mails in 2017
- Share of consumers who found advertising in e-mail newsletters helpful in the United States as of May 2017U.S. consumers who find e-mail newsletter advertising helpful 2017
- Share of consumers who find selected e-mail marketing practices annoying in the United States as of July 2017U.S. consumers annoyance with selected e-mail marketing practices in 2017
Discover Statista
Need help with using Statista for your research?
Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Statistics
- Italy: favorite beer brand as of May 2016
- Italy: elements affecting beer purchase as of May 2016
- Marketing communication channels preferred by U.S. consumers 2015, by age & gender
- Marketing communication channels preferred by U.S. consumers 2015
- Colombia & Mexico: most memorable marketing content types 2017
- Shopper preference: sales and product information sources in the U.S. 2014
- Promotional e-mail signup reasons according to U.S. consumers 2014
- Essential factors for on-trade food or drinking outlet choice in the UK 2015
- United Kingdom: brand footprint ranking 2016, by Consumer Reach Points
- Reasons for preferring a virtual health consultation in Belgium 2017
- Leading factors when choosing restaurants to dine at in China 2015
- Most frequently watched video content types by U.S. consumers in 2014
- Consumers' likelihood of choosing soft drinks in the UK 2012, by gender
- Reasons for choosing an SVoD service in the U.S. 2015
- Most important attributes of casual-dining restaurant chains in the U.S. in 2014
- Furniture shopping: Consumers' delivery preferences in the United Kingdom (UK) 2013
- Types of energy supply supported by the French 2018
- Customer demand for evening opening of food stores in the Netherlands 2016, by age
- Influence of reward programs on Canadian choice of brand/retailer by generation 2019
Studies
Statistics on "E-mail marketing "
- Number of e-mail users worldwide 2017-2023
- Number of U.S. e-mail users 2013-2020
- U.S. e-mail marketing usage 2017, by industry
- Open rates of marketing e-mails worldwide 2018, by industry
- Global email client market share 2018
- Leading ESPs used for e-mail marketing worldwide in 2018
- Number of e-mail providers used by global marketers in 2018
- Factors influencing the choice of e-mail marketing providers worldwide in 2018
- Number of marketing e-mails sent monthly worldwide 2018
- Time spent on marketing e-mail production worldwide in 2018
- Average time spent on tasks in marketing e-mail production worldwide in 2018
- Businesses using video in e-mail worldwide 2016-2017
- Perceived ROI of e-mail marketing worldwide 2018
- E-mail marketing ROI rating according to marketers worldwide 2017, by industry
- Positive impact of AI use in e-mail marketing in the U.S. 2018
- Share of marketing e-mails that are personalized worldwide 2018
- Average order value of AI personalized marketing e-mails in the U.S. 2018
- Commonly used e-mail marketing metrics worldwide in 2018
- E-mail marketing performance metrics worldwide 2019, by transaction type
- E-mail marketing performance metrics worldwide 2018, by business type
- Marketing e-mail open rates worldwide 2016-2018
- Marketing e-mail click-to-open rates worldwide 2016-2018
- Click-to-open rates of marketing e-mails worldwide H1 2019, by industry
- E-mail marketing: CTR and open rates in North America 2010-2018
- Spam e-mail: leading countries of origin of spam 2019
- Global e-mail inbox placement & spam rate 2015-2018
- E-mail inbox placement & spam rate in the U.S. 2015-2018
- E-mail spam rate worldwide 2012-2018
- Global spam placement rate 2018, by category
- Spam: share of global email traffic 2007-2018
- Spam: share of global email traffic 2014-2019
- Internet users reading marketing e-mails worldwide Q3 2017, by region
- Internet users reading marketing e-mails worldwide Q3 2017, by age group
- U.S. consumers preference to being contacted by brands in 2018
- U.S. consumer newsletter subscription sources as 2017
- E-mail marketing frequency preference according to U.S. consumers 2017
- U.S. consumers purchasing process affected by marketing e-mails in 2017
- U.S. consumers who find e-mail newsletter advertising helpful 2017
- U.S. consumers annoyance with selected e-mail marketing practices in 2017
- U.S. consumers' frustration with e-mail personalization errors in 2017
- Italy: favorite beer brand as of May 2016
- Italy: elements affecting beer purchase as of May 2016
- Marketing communication channels preferred by U.S. consumers 2015, by age & gender
- Marketing communication channels preferred by U.S. consumers 2015
- Colombia & Mexico: most memorable marketing content types 2017
- Shopper preference: sales and product information sources in the U.S. 2014
- Promotional e-mail signup reasons according to U.S. consumers 2014
- Essential factors for on-trade food or drinking outlet choice in the UK 2015
- United Kingdom: brand footprint ranking 2016, by Consumer Reach Points
- Reasons for preferring a virtual health consultation in Belgium 2017
- Leading factors when choosing restaurants to dine at in China 2015
- Most frequently watched video content types by U.S. consumers in 2014
- Consumers' likelihood of choosing soft drinks in the UK 2012, by gender
- Reasons for choosing an SVoD service in the U.S. 2015
- Most important attributes of casual-dining restaurant chains in the U.S. in 2014
- Furniture shopping: Consumers' delivery preferences in the United Kingdom (UK) 2013
- Types of energy supply supported by the French 2018
- Customer demand for evening opening of food stores in the Netherlands 2016, by age
- Influence of reward programs on Canadian choice of brand/retailer by generation 2019
Statista Accounts:
Access All Statistics. Starting from $588 / Year
Related topics
About Statista
Statista offers dossiers and reports on over 170 industries. With Statista you are always able to make informed decisions and boost your work efficiency.
Internet & Telecommunications
- Social Media
- E-Commerce
- Online Video & Entertainment
- Advertising & Marketing
Consumer Goods & FMCG
- Alcoholic Beverages
- Cleaning Products
- Cosmetics & Personal Care
- Food & Nutrition
Retail & Trade
- Health & Hygiene
- International Trade
- Shopping Behavior
- Sports & Leisure
Travel, Tourism & Hospitality
- Business Travel
- Leisure Travel
- Accomodation
- Restaurants
Society
- Demographics
- Economy
- Education & Science
- Politics & Government
Transportation & Logistics
- Aviation
- Rail Transport
- Vehicles & Road Traffic
- Water Transport
Save statistic in .XLS format
You can only download this statistic as a Premium user.
Save statistic in .PNG format
You can only download this statistic as a Premium user.
Save statistic in .PDF format
You can only download this statistic as a Premium user.
Show source references
As a Premium user you get access to the detailed source references and background information about this statistic.
Show details about this statistic
As a Premium user you get access to background information and details about the release of this statistic.
Bookmark statistics
As soon as this statistic is updated, you will immediately be notified via e-mail.
Change statistics options
You need at least a Premium Account to use this feature.
Exclusive Corporate feature
This feature is limited to our corporate solutions.
Please contact us to get started with full access to dossiers, forecasts, studies and international data.
Corporate Account
We use cookies to personalize contents and ads, offer social media features, and analyze access to our website. In your browser settings you can configure or disable this, respectively, and can delete any already placed cookies. For details, please see your browser’s Help section (by pressing F1). Please see our privacy statement for details about how we use data.