Premium
Premium statistics

Industry-specific and extensively researched technical data (partially from exclusive partnerships).

A paid subscription is required for full access.

Read more

Mobile apps: user retention rate 2012-2019

Published by J. Clement, Dec 3, 2019
The statistic shows the user retention rate of mobile applications worldwide from 2012 to 2019. In the most recently measured period, 32 percent of users returned to an application 11 times and more. This represents a stark decrease from the 38 percent in the pervious year.

Mobile application user retention rate worldwide from 2012 to 2019

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account
only $59 / month *
View for free
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$708 / Year

Additional Information

© Statista 2020

Show source

Show detailed source information?
Register for free
Already a member?
Log in
Source

Show sources information
Show publisher information

Release date

April 2019

Region

Worldwide

Survey time period

2012 to 2019

Number of respondents

12,000 respondents

Special properties

data is based on Localytics platform, wider industry metrics may vary

Supplementary notes

* The retention rate, according to the source, refers to the percentage of users who use an app 11 times or more.

Statista Accounts: Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account!

Single Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$59 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.

Statistics on "Mobile app usage"

The most important statistics
The most important statistics
The most important statistics
The most important statistics

Further Content: You might find this interesting as well

Statistics

Topics

Mobile app usageAppleSmartphonesiPhoneTablets
Statista Accounts: Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.
Menu