The statistic shows the user retention rate of mobile applications worldwide from 2012 to 2018. In the most recently measured period, 38 percent of users returned to an application 11 times and more.
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Mobile application: user retention rate 2012-2018
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Mobile application user retention rate worldwide from 2012 to 2018
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The statistic shows the user retention rate of mobile applications worldwide from 2012 to 2018. In the most recently measured period, 38 percent of users returned to an application 11 times and more.
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Description
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More information
The statistic shows the user retention rate of mobile applications worldwide from 2012 to 2018. In the most recently measured period, 38 percent of users returned to an application 11 times and more.
Show more- Show sources information
- Show publisher information
- Release date
- April 2018
- Region
- Worldwide
- Survey time period
- 2012 to 2018
- Method of interview
- Online interview
- Supplementary notes
- * The retention rate, according to the source, refers to the percentage of users who use an app 11 times or more.
More information
- Region
- Worldwide
- Survey time period
- 2012 to 2018
- Method of interview
- Online interview
- Supplementary notes
- * The retention rate, according to the source, refers to the percentage of users who use an app 11 times or more.
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Statistics on "Mobile app usage"
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- Worldwide mobile app revenues in 2015, 2016 and 2020 (in billion U.S. dollars)Total global mobile app revenues 2015-2020
- Worldwide mobile app revenues in 2015, 2016 and 2020, by region (in billion U.S. dollars)Worldwide mobile app net-to-publisher revenues 2015-2020, by region
- Worldwide app revenue in 2016 and 2021, by category (in billion U.S. dollars)Global mobile app revenue 2021, by category
- Worldwide consumer spending on mobile apps in 2017, 2018 and 2022, by region (in billion U.S. dollars)Global gross consumer spend on mobile apps 2017-2022, by region
- Number of available apps at Google Play from 2nd quarter 2015 to 3rd quarter 2018Google Play: number of available apps as of Q3 2018
- Number of available apps in the Apple App Store from 2nd quarter 2015 to 3rd quarter 2018Apple App Store: number of available apps as of Q1 2018
- Number of available apps in the Amazon Appstore from 2nd quarter 2015 to 3rd quarter 2018Amazon Appstore: number of available apps as of Q3 2018
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- Market reach of the most popular Apple iOS app categories worldwide as of June 2018Leading iOS app categories worldwide 2018
- Market reach of the most popular Apple iOS app categories in the United States as of June 2018Leading iOS app categories in the United States 2018
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- User engagement
The most important statistics
- Mobile app usage frequency according to smartphone users in the United States as of May 2017, by typeApp usage frequency in the U.S. 2017, by type
- Market reach of the most popular mobile app categories in the United States as of October 2018Leading mobile app categories in the United States 2018, by reach
- App share of total mobile minutes in leading online markets as of May 2017App share of mobile minutes in selected countries 2017
- Mobile app share of total digital time spent on selected content categories in the United States in June 2017U.S. mobile app content category time share 2017
- Number of app downloads per month of smartphone users in the United States as of June 2017Monthly app downloads of U.S. smartphone users 2017
- Mobile application user retention rate worldwide from 2012 to 2018Mobile application: user retention rate 2012-2018
- Average thee month user retention and churn rate of mobile apps worldwide as of 1st half 2018Global mobile app thee month user retention and churn 2018
- Average monthly launches for mobile apps worldwide as of 1st half 2018Average monthly app launches as of H1 2018
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The most important statistics
- Distribution of time spent on mobile apps in the United States in June 2017, by categoryShare of time spent on mobile apps in the United States 2017, by category
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- Most common apps accessed before shopping device sessions in the United States as of December 2017Leading apps accessed before shopping online in the U.S. 2017
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- Frequency of smartphone in-store usage among digital shoppers in the United States as of February 2017, by activityU.S. smartphone in-store usage frequency 2017, by activity
- Devices used simultaneously while watching TV among internet users in the United States as of July 2017, by age groupU.S. online user second screen usage while watching TV 2017
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Popular Related Keywords
- smartphone
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Statistics on the topic
Free statistics
- Worldwide mobile app revenues in 2015, 2016 and 2020 (in billion U.S. dollars)
- Worldwide mobile app revenues in 2015, 2016 and 2020, by region (in billion U.S. dollars)
- Worldwide consumer spending on mobile apps in 2017, 2018 and 2022, by region (in billion U.S. dollars)
- Number of available apps at Google Play from 2nd quarter 2015 to 3rd quarter 2018
- Number of available apps in the Amazon Appstore from 2nd quarter 2015 to 3rd quarter 2018
- Most popular Apple App Store categories in September 2018, by share of available apps
- Number of mobile app downloads worldwide in 2017, 2018 and 2022 (in billions)
- Market reach of the most popular Android app categories worldwide as of June 2018
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- Leading mobile app publishers in the United States as of October 2018, by share of total app time spent
- Leading mobile app publishers in the United States as of October 2018, based on reach
- App share of total mobile minutes in leading online markets as of May 2017
- Mobile app share of total digital time spent on selected content categories in the United States in June 2017
- Number of app downloads per month of smartphone users in the United States as of June 2017
- Distribution of time spent on mobile apps in the United States in June 2017, by category
- Most common app categories accessed after shopping device sessions in the United States as of December 2017
- Most common apps accessed after shopping device sessions in the United States as of December 2017
- Frequency of smartphone in-store usage among digital shoppers in the United States as of February 2017, by activity
- Most important apps or sites when booking business or leisure travel according to U.S. mobile wifi users as of 1st quarter 2013
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Premium Statistics
- Worldwide app revenue in 2016 and 2021, by category (in billion U.S. dollars)
- Number of available apps in the Apple App Store from 2nd quarter 2015 to 3rd quarter 2018
- Most popular Google Play app categories as of 1st quarter 2018, by share of available apps
- Number of mobile app downloads worldwide in 2017, 2018 and 2022, by region (in billions)
- Number of iOS and Google Play mobile app downloads worldwide from 3rd quarter 2016 to 4th quarter 2018 (in billions)
- Market reach of the most popular Android app categories in the United States as of June 2018
- Market reach of the most popular Android apps in the United States as of June 2018
- Market reach of the most popular Android retail apps in the United States as of June 2018
- Market reach of the most popular Android gaming apps in the United States in 2nd quarter 2018
- Market reach of the most popular Apple iOS app categories worldwide as of June 2018
- Market reach of the most popular Apple iOS app categories in the United States as of June 2018
- Market reach of the most popular Apple iOS apps in the United States as of June 2018
- Market reach of the most popular Apple iOS retail apps in the United States as of June 2018
- Market reach of the most popular Apple iOS gaming apps in the United States in 2nd quarter 2018
- Most popular global mobile messenger apps as of January 2019, based on number of monthly active users (in millions)
- Mobile app usage frequency according to smartphone users in the United States as of May 2017, by type
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- Average thee month user retention and churn rate of mobile apps worldwide as of 1st half 2018
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- Most common apps accessed before shopping device sessions in the United States as of December 2017
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- Time of smartphone app use in China in 2012
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- Mexico: If you use a smart phone for personal purposes, what brand is it?
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