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Which type of products have you purchased online?

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Online purchases in Sweden 2017, by type of product This statistic shows the result of a survey on individuals that purchased products online in Sweden in 2017, categorized by type of product. During the time under consideration, Clothes, shoes and accessories was the most common category to purchase online with 52 percent of the respondents. Toys were bought online by 16 percent of the respondents while Physical media constituted 34 percent.
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Description Source More information
This statistic shows the result of a survey on individuals that purchased products online in Sweden in 2017, categorized by type of product. During the time under consideration, Clothes, shoes and accessories was the most common category to purchase online with 52 percent of the respondents. Toys were bought online by 16 percent of the respondents while Physical media constituted 34 percent.
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Release date
September 2017
Region
Sweden
Survey time period
Q2 2017
Number of respondents
7,000 respondents
Supplementary notes
* Total number of respondents in Sweden, Denmark, Norway and Finland. 2,000 respondents resided in Sweden.

The source does not provide the original wording of the question posed during the survey. The wording of the question chosen for this statistic may therefore differ slightly from the original.

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