Adverting investment in media according to national advertisers in Spain 2015

This statistic shows the distribution of the advertising investment according to professionals of the sector in Spain in 2015, by media platform. According to the results of the survey conducted between June and September 2015, Spanish advertisers stated that they invested approximately 41.5 percent of their budget in general television.

Distribution of the advertising investment according to national advertisers in Spain in 2015, by media platform

Share of investment
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Source

Release date

February 2016

Region

Spain

Survey time period

June to September 2015

Number of respondents

150 respondents

Method of interview

CAPI interview, questionnaire

Supplementary notes

* It includes paid channels, supplements and cinema.

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