E-commerce market value in UAE 2014-2018

The forecasted market value for e-commerce in the United Arab Emirates in 2018 was about ten billion U.S. dollars. The projection expected a quadrupled value in comparison to 2014.  

 development so far 

   The United Arab Emirates is the leading e-commerce market in the Gulf Cooperation Council, it outperformed Saudi Arabia though its only one third of the Kingdoms population size. A main accelerator of the e-commerce market is the mobile internet segment. Consumers in the United Arab Emirates use their smartphones in various ways as an online shopping tool. According to a survey, 44 percent of UAE respondents used their smart phone to pay for their online shopping. Around a third of UAE respondents used their smartphone to review products they planned to purchase online. And more than 40 percent have used their smartphones to compare competitor prices during their online shopping.  

 outlook 

   The United Arab Emirates were until 2015 the leading growth market for e-commerce in the Gulf Cooperation Council region. The Growth is projected to fall from 44 percent to 38 percent in 2020 .

Market value of e-commerce in the United Arab Emirates in 2014 and 2018

Market value in billion U.S, dollars
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Sources

Release date

June 2017

Region

United Arab Emirates, MENA

Survey time period

2014

Supplementary notes

* Forecasted.

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