Share of advertising companies in South Korea 2016, by business field

This statistic shows the industrial composition of advertising companies in South Korea in 2016, by business field. In 2016, advertising agencies accounted for about 29.9 percent of companies in the advertising industry in South Korea.

Industrial composition of advertising companies in South Korea in 2016, by business field

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Sources

Release date

December 2017

Region

South Korea

Survey time period

2016

Supplementary notes

* Advertising agency in this statistic includes full service agency and media buying agency.
** Advertising professional service includes brand consulting, marketing survey, public relation, sales promotion and exhibition & event agency business.
*** Advertising production in this statistic includes production of printed advertisements (ads), video ads and photos for ads.

Multiple counting was applied in case a company encompasses more than one business field.

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