iPhone installed base share worldwide by model 2018
iPhone
Since the release of the original iPhone in June of 2007, Apple’s line of smartphones ranks among the most popular devices in the world in terms of market share. Releasing new versions of its massively successful smartphone each year, Apple has been able to achieve consistently high quarterly sales of its iPhone products, managing to sell over a billion iPhones throughout the product’s history.
The smartphone market
With over two billion users, the smartphone is unquestionably one of the most widely used consumer electronic devices in the world. Forecasts suggest that the total number of smartphone users will continue to increase in the coming years, and with apps for everything from navigation to mobile banking, smartphones are becoming an increasingly important aspect of peoples’ everyday lives. Apple’s iPhone products make up a significant portion of global market share and are well positioned to benefit from the growth in the industry.