Sales value of mouthwashes by geographical area in Italy in 2017

This statistic illustrates the sales value of mouthwashes in Italy as of August 2017, broken down by geographical area. According to data, the sales value of mouthwashes peaked in the north west of the country at roughly 39 million euros. By contrast, in the same period, the sales value of mouthwashes in the south and island amounted to nearly 19 million euros.

Sales value of mouthwashes in Italy as of August 2017, by geographical area (in euros)

Characteristic	Sales value in euros
North West	37,874,634
North East	22,818,415
Center	23,240,289
South and Islands	19,040,759

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Release date

November 2016

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Region

Italy

Survey time period

2017

Supplementary notes

The areas are divided according to Nielsen criteria.
Area 1 = Piedmont, Aosta Valley, Liguria and Lombardy (North West) .
Area 2 = Veneto, Trentino South-Tyrol, Friuli Venezia-Giulia and Emilia Romagna (North East).
Area 3 = Tuscany, Umbria, Marche, Lazio and Sardinia (Center).
Area 4 = Abruzzo, Molise, Apulia, Campania, Basilicata, Calabria and Sicily (South).
Figures are rounded.

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