During a 2023 survey, roughly 16 percent of responding social media users in Spain said they liked social media advertising. On the other hand, more than a half stated they did not like this type of ads.
Attitudes towards social media advertising among social media users in Spain as of March 2023
Characteristic
Share of respondents
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IAB Spain. (May 10, 2023). Attitudes towards social media advertising among social media users in Spain as of March 2023 [Graph]. In Statista. Retrieved September 13, 2024, from https://www.statista.com/statistics/760228/attitude-towards-advertising-on-social-networks-in-spain/
IAB Spain. "Attitudes towards social media advertising among social media users in Spain as of March 2023." Chart. May 10, 2023. Statista. Accessed September 13, 2024. https://www.statista.com/statistics/760228/attitude-towards-advertising-on-social-networks-in-spain/
IAB Spain. (2023). Attitudes towards social media advertising among social media users in Spain as of March 2023. Statista. Statista Inc.. Accessed: September 13, 2024. https://www.statista.com/statistics/760228/attitude-towards-advertising-on-social-networks-in-spain/
IAB Spain. "Attitudes towards Social Media Advertising among Social Media Users in Spain as of March 2023." Statista, Statista Inc., 10 May 2023, https://www.statista.com/statistics/760228/attitude-towards-advertising-on-social-networks-in-spain/
IAB Spain, Attitudes towards social media advertising among social media users in Spain as of March 2023 Statista, https://www.statista.com/statistics/760228/attitude-towards-advertising-on-social-networks-in-spain/ (last visited September 13, 2024)
Attitudes towards social media advertising among social media users in Spain as of March 2023 [Graph], IAB Spain, May 10, 2023. [Online]. Available: https://www.statista.com/statistics/760228/attitude-towards-advertising-on-social-networks-in-spain/